Hard to do coloring pages

The music video for “Hard to Do” was exclusively released on VH1 on May 18, 2015, before being made available on other digital platforms the next day. It premiered after an episode of American reality television series Love & Hip Hop: New York. Prior to its release, Michelle had uploaded a fifteen-second teaser to her Instagram account, which featured her various costumes. When describing the video, the singer wrote: “Rebels!!! I’m feeling SUPER excited about the #HardToDo video! Stepping out the box for this one, and it’s never felt better!” On April 28, 2015, Michelle also released a photo of herself posing in a bathtub while wearing a thong and fishnets; Mike Wass called it an “eye-popping, pulse-quickening glimpse”.